The Canadian Honey Farmers Association (CHFA) has come under fire for a tweet it published after the death of a pregnant woman in a Quebec town.
The tweet included the hashtag #honeygirl and featured a photo of a young woman wearing a pink shirt and flowers on her head.
The CHFA said it was “disgusted” with the tweet, and that it would not condone the use of the hashtag in the future.
“The tweet is offensive to those who have been involved in this very difficult time,” said CHFA president Marie-Claude Van Den Bosch.
“It shows a lack of empathy and compassion for this grieving family, who is now faced with the death and funeral of their own daughter.”
“It’s an attack on a mother and daughter.
We don’t condone it.”
Van Den Bussch said the tweet also included the hashtags #hopeforher and #humblewoman.
“The hashtag #loveyourself was used by the @CHFA_Canada to express our support for this family,” she said in a statement.
“As the mother of two daughters, I am heartbroken to see my two daughters be in the position they are in.
Van den Bosch added that CHFA “stands by its statements.”
“In fact, our members have taken part in numerous campaigns and demonstrations in support of the victims, their families and their friends,” she wrote.
“This is what democracy looks like.
The democratic process is built on the strength of our common values.
We want to help others in this way.”
CHFA has not issued a response to the tweet.